Tag: targeted content
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19 Effortless Ways to Improve Your Headlines Today
“Five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.” —David Ogilvy Over the years, the function of the headline has evolved. In the days of print it served the purpose of catching the eye. Then along […]
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How to Use Twitter Hashtags to Your Advantage.
Twitter hashtags are an easy way to make your tweets more searchable by people that could be interested in them and your company’s products and services. However, it is easy to go overboard, so utilize these basic hashtag guidelines to make sure the use of hashtags on your company’s Twitter account is useful, not annoying […]